Launching the digital face of Australia’s Nation Brand

Launching the digital face of Australia’s Nation Brand As a key starting point for many adopters of Australia’s Nation Brand, it was important that the website tell the story of the brand’s inception – founded in its rich, indigenous heritage. We used beautiful hero imagery of Australia showcasing People, Place and Product to sell the … Read more

Building excitement and anticipation for the BBL season finale

Building excitement and anticipation for the BBL season finale The logo needed to have it’s own distinct identity but still draw on the excitement of the BBL brand and have a visual consistency with the Cricket Australia masterbrand. The final route utilises the BBL acid yellow in type, as well as introducing the speed lines … Read more

UX & UI for high-end workplace furniture brand, Connection

UX & UI for high-end workplace furniture brand, Connection Starting from the ground up, we mapped out user journeys and flows, getting into the mindset of each of our core audience groups. That facilitated a rethink in the site structure, streamlining and moderninising to channel users to our end goals much faster. Moving into UI, … Read more

Refreshed branding and a new digital presence for an award-winning agency

Refreshed branding and a new digital presence for an award-winning agency We began with a comprehensive review of the user experience on the existing site. Case studies were lacking and this was identified as a key area where content-rich articles can drive real user engagement and interest with prospective new customers. The site also needed … Read more